Shandong Limaotong Social Marketing Alliance ndi bungwe lazamalonda lomwe linakhazikitsidwa ndi Tong kuti lilimbikitse ndi kugulitsa zinthu ndi ntchito za Shandong Limaotong mothandizidwa ndi magulu a anthu. Anthu pagulu kapena mabizinesi amatha kudziwitsa makasitomala awo ku Shandong Limaotong. Shandong Limaotong amapereka gawo lina la ntchito kwa anthu awa kapena mabizinesi kutengera kuchuluka kwa makasitomala awa papulatifomu ya Shandong Limaotong.
Alliance imagwiritsa ntchito njira zophatikizira pa intaneti komanso zapaintaneti. Mamembala a Alliance amatha kutumiza zidziwitso zamakasitomala pa intaneti ndikuwona zomwe makasitomala amalandila komanso zomwe amapeza. Pakadali pano, nsanja ya Shandong Limaotong izikhala ndi misonkhano yamgwirizano wapaintaneti pafupipafupi kuti ayamikire ndikupereka mphotho kwa mamembala amgwirizano ndi zomwe achita bwino.